The keys words to describe him are: sensual, provocative, shocking, exotic, surrealistic and sometimes sinister. Guy Bourdin is considered one of the most innovative and interesting artists in the world of visual arts of the twentieth century. An artist with a sense of art, fashion, advertising and life unique, characterized by a constant search for perfection. In the late 70’s Guy Bourdin, he was a proponent of radical change in the history of photography. Visionary fervid imagination, Guy Bourdin worked in metaphors, exploringcontradictory realities and enhancing the quality of the most sublime and irrational.